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Marketing Communications for Emerging Technologies

Work completed for

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AT&T

Multimedia Software Solutions

Multimedia Designer release | RIO release | Return to Intro



Jon Boroshok served as client and media contact for AT&T Multimedia Software Solutions. AT&T-MSS developed graphical software for Windows and DOS-based systems.

Their flagship product was RIO, a DOS-based graphical software used to create and edit graphics with output to slides, video, and paper. Rio was a very popular item in many film and video production houses.

AT&T-MMS also introduced versions of Multimedia Designer Windows-based graphical software.

In mid 1996, AT&T-MMS was restructured as part of AT&T's latest reincarnation, and became part of Lucent Technologies. The account was then taken in-house.




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